Carlo Russo's Wine & Spirits World
In-Store Banners
  Environmental Design Carlo Russo's Wine & Spirits World has become widely acknowledged as one of a very select group of fine wine shops in the greater New York Metropolitan area.

 
Carlo Russo: In-Store Banners

Carlo Russo Burgundy Banner

Located in the highbrow Linwood Plaza in suburban Fort Lee, New Jersey, this highly respected retailer and his family have provided excellent service, a great selection, and impeccable wine knowledge to their customers for over 50 years.

While the inventory is excellent across-the-board, the great strength in the store is the fine selection of French wines, particularly those of Bordeaux, Burgundy and the Rhône Valley. The merchant also sponsors wine tastings and wine dinners at local restaurants.

We were commissioned by James Harb Architects, the designers of Linwood Plaza, to create a series of 20 in-store banners that would identify and promote each variety as well as the great wine producing regions of the world.

Our solution was to design each hand-sewn silk banner in an artful and elegant manner while conveying the properties and characteristics of each variety of wine through a series of painterly gestures—reinforcing wine's unique position at the forefront of world culture throughout recorded history.

We developed a sensual and exciting colour palette for all types of wine, including red, white, sparkling, and fortified that related to the wine's character, attitude and flavor on the palate.

Judging colour is the first step in tasting a wine.

Carlo Russo at Linwood Plaza

In association with
James Harb Architects
Shulsky Properties